Land Images was an environmental landscaping and design company that was also Leeds Certified. It was clear they had an passion for nature, design and land use that would inspire clients and the public towards a deeper appreciation of nature and design as both an art and a science. Their unubtrusive style and approach led us to look for a logo icon that would reflect that as a benefit. When outdoor enthusiasts hike in the outdoors they often leave unubtrusive "signs" to help people know they are on the trail.Those "cairns" were perfect symbols of our clients approach to their work - unubtrusive, natural and yet beautiful.